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B-Roll Production & Distribution

For your B-Roll Production and Distribution, Megaphone combines Award-winning production and the most robust distribution in the industry.

The sky is the limit with a good story’s distribution. Megaphone’s experience takes a good story to great and a great story to everywhere.

Consultation & Strategy

  • Identify key visuals to build a visually appealing news story and establish message points.

  • Write a compelling media alert and identify target markets.

Production

  • Our production team captures the visual elements and sound bites that best represent your company and the news story being told through the B-Roll.

  • Our post-production team assembles the elements into a standard 5-minute package, complete with graphics, lower thirds and the necessary slates.

  • Turnaround for production and distribution can be the same day for breaking news.

  • Getting soundbites in both English and Spanish is highly recommended. The Hispanic media will add placements and audience figure.
     

Notification & Media Relations

  • E-mail Notification reaches thousands of assignment editors addressed by their first name.

  • Press release to over 10,000 media contacts.
    Direct telephone pitching and follow up to top 50 DMA’s, networks and news feeds.

Distribution

  • 2 dedicated 15 minute satellite feeds, three passes of a 5 minute video loop of your B-Roll.

  • Up to 20 hard copies for requesting stations and 12 automatic sends which include national feeds and key stations that routinely take our content.

  • We include a link within the email notification to broadcast quality B-Roll. 

  • Edit/script/voice a :60 second standalone piece for secured placements, web sites and blogs.

Tracking & Reporting

  • Daily reports for 13 weeks tracked with Critical Mention and Internet Monitoring.

  • B-Roll reports include station identification, network affiliation, market rank, airdates, times, segment lengths, audience figures and advertising equivalency value. Web placements have a screen grab of the site, date posted and audience figure.

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